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Logic will get you
from A to B.
Imagination will
take you anywhere.

Albert Einstein

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I was so focused on making a good film, I don’t think I realized the product I was helping to launch would change Apple, and the world, forever. This was my second collaboration with Director Bill Couturie, and while he was cutting the product sequences and interviews he shot, I was New York and L.A. picking up interviews with Moby and Steve Harwell. What a wild ride!

Directors, Bill Couturie and Roy Cox
Producer, Anne Sandkuhler
for Apple

Roy Cox Productions
produces corporate
video and documentary
films for television,
marketing events
and the Web.
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